How to Increase Your Google PageRank
[ Part One ] [ Part Two ]
Google’s PageRank algorithm is one of the most sought after formulas on the Internet. It should be your top priority as a webmaster to maximize the PageRank of your pages to the best of your ability. But how can you increase your PageRank if you aren’t even sure how it’s calculated? In this article I will discuss the aspects of Google PageRank that I find to be most vital to webmasters; the information that will ultimately help drive more traffic to your website. That is what you want, is it not?
For obvious reasons, I may occasionally refer to Google PageRank as PR for the remainder of this article. Please keep in mind that PageRank is not something that can be gained overnight; you must earn it, and cherish it. PR is like Internet gold, so do what you can to get as much of it as possible. I guarantee that you won’t regret the positive outcome that couples a solid PR.
Where Can I Locate My PageRank?
If you have Google’s Toolbar installed on your Internet browser, there will be a green bar (or lack, thereof) that will tell you the PageRank of the page that you are currently visiting. Remember, PR is not assigned to your website as a whole, but rather to each individual page within it. A PR of N/A designates a page that is either too new, or is not relevant enough according to Google to be given a real value. Do not confuse PR N/A with PR0, as they are entirely separate ranks. In fact, a page with a ranking of PR0 is a great start if you are new to the practice of Search Engine Optimization, and may be ten times more important (give or take) to Google than a page that is not yet ranked. That’s just a rough estimate that I’m throwing out, but you will certainly find that pages on your website with a valid PageRank will be updated more frequently and drive more traffic.
If your website is relatively new, it may take several months for your PR to update. Google performs rolling crawls across the Internet, meaning that it constantly finds new pages and updates old pages. Google determines the rate at which it crawls each website, and in general, the more important that Google believes a page to be, the more often it will get crawled. These web crawls do not immediately affect the PageRank visible to you. PageRank updates are performed every few months and may take a few days to process. There is no exact date that is revealed for when these updates occur, and they don’t always happen at regular intervals. Do not be discouraged if your pages are still not ranked by Google, as there are many things you can do to help improve them.
Now that you understand why it’s so important to have pages with a high PageRank, let’s proceed to discuss how it’s calculated and ways in which you, as a webmaster, can help improve your score.
[ Part One ] [ Part Two ]
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